Merck Fertility Awareness
Challenge
When facing infertility concerns, many women consult their gynecologist or general practitioner. While gynecologists are highly knowledgeable in this area, nurses and general practitioners can benefit from a easy to navigate guide to help them effectively discuss the potential causes of infertility with their patients.
Approach
Develop a user-friendly guide to support and streamline conversations between patients and healthcare providers, such as general practitioners and nurses, regarding the fertility journey.
Production of 3D assets to guide the fertility discussion